Viable uses AI to analyze qualitative data, providing insights to help businesses understand customer feedback, identify trends, and make data-driven decisions.
#data analysis

What is Viable?

Viable is an innovative AI-powered platform designed to revolutionize the way businesses analyze customer feedback. Leveraging the capabilities of GPT-4, Viable automates the analysis of unstructured feedback, providing natural-language reports with actionable insights. This tool is particularly useful for marketers, customer support teams, and product managers looking to optimize product success, increase Net Promoter Score (NPS), and reduce support ticket volumes.

Top Features:

  • Automated Feedback Analysis: Viable uses AI to process and analyze large volumes of customer feedback, identifying trends and generating insights.
  • Natural-Language Reports: The platform generates easy-to-understand reports that provide actionable insights to help improve products and services.
  • Integration with Leading Platforms: Viable integrates seamlessly with customer support platforms like Zendesk, Intercom, and Front.
  • Automated PII Redaction: Ensures compliance with privacy standards by automatically redacting personally identifiable information (PII).
  • SOC 2 Type 2 Certification: Provides a high level of security and compliance, ensuring data protection and privacy.

Pros and Cons


  • Comprehensive Analysis: Viable offers deep and perceptive reasoning in its analysis, providing valuable insights.
  • Time-Saving: Automates the feedback analysis process, saving time and resources for businesses.
  • Integration Capabilities: Easily integrates with popular customer support platforms, enhancing its utility.
  • Security: High level of data security with SOC 2 Type 2 certification.


  • Learning Curve: Some users may find it challenging to navigate the platform initially.
  • Cost: The pricing may be a barrier for small businesses or startups.
  • Customization: Limited customization options for reports and dashboards.

Use Cases:

  • Customer Support: Analyze support tickets to identify common issues and improve response strategies.
  • Product Management: Gather insights from customer feedback to guide product development and enhancements.
  • Marketing: Understand customer sentiment and preferences to tailor marketing campaigns effectively.

Who Can Use Viable?

  • Marketers: To analyze customer feedback and optimize marketing strategies.
  • Customer Support Teams: To reduce ticket volumes and improve customer satisfaction.
  • Product Managers: To identify trends and make data-driven decisions for product improvements.


  • Free Tier: Offers basic features for small-scale feedback analysis.
  • Enterprise Plan: Comprehensive features for large businesses, with pricing available upon request.

Our Review Rating Score:

  • Functionality and Features: 4.5/5
  • User Experience (UX): 4/5
  • Performance and Reliability: 4.5/5
  • Scalability and Integration: 4.5/5
  • Security and Privacy: 5/5
  • Cost-Effectiveness and Pricing Structure: 3.5/5
  • Customer Support and Community: 4/5
  • Innovation and Future Proofing: 4.5/5
  • Data Management and Portability: 4/5
  • Customization and Flexibility: 3.5/5
  • Overall Rating: 4.2/5

Final Verdict:

Viable is a powerful AI tool that offers comprehensive and actionable insights from customer feedback. Its integration capabilities, security features, and natural-language reporting make it a valuable asset for businesses looking to optimize their products and services. While there is a learning curve and the cost may be a consideration for smaller businesses, the benefits it provides in terms of time-saving and data-driven decision-making are significant.


1) What platforms does Viable integrate with?

Viable integrates with leading customer support platforms such as Zendesk, Intercom, and Front.

2) Is there a free trial available for Viable?

Yes, Viable offers a free tier with basic features for small-scale feedback analysis.

3) How does Viable ensure data security?

Viable is SOC 2 Type 2 certified, ensuring a high level of data security and privacy.

4) Who can benefit from using Viable?

Marketers, customer support teams, and product managers can all benefit from using Viable to analyze customer feedback and improve their strategies.

5) What are the main benefits of using Viable?

The main benefits of using Viable include comprehensive feedback analysis, time-saving automation, integration with popular platforms, and high data security.

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